The economy may be in recession and money tight but one business which is still experiencing high sales is the motor industry and in particular the second hand motor industry. While consumers have reduced their spending on activities such as dining out, holidays, fitness club memberships, visiting bars and clubs and shopping for clothing and shoes, spending on motor vehicles has remained fairly buoyant throughout the recession period.

“People are really feeling the pinch now” says Jim Keeley, owner of Jim Keeley Motors. “Faced with soaring costs for items such as food, fuel and mortgage repayments and with unemployment statistics increasing on a daily basis, one could assume that people would be choosing not to replace their motor vehicle at this time. That is not the case however as we have found trade to be very steady and indeed January was a really busy month for us”.

Jim believes that there are a number of reasons why people are still shopping for cars in this time of economic uncertainty. “Demand for new vehicles has fallen dramatically and so consumers are being offered very attractive prices as dealers attempt to sell off excess stock. If ever there was a time to buy a new car, the time is probably now” said Jim.

Experts have warned that this bonanza will not last forever though. “With many major car manufacturers, including Ford and Mini laying off staff and slashing production, we will soon reach a point where supply will be limited and demand will drive car prices up again” adds Jim. “Early 2009 could be the time to get a great deal on a new car”.

To see the extensive range of vehicles that Jim Keeley Motors have on offer, please call into our showroom today or you can call us on 028 3752 3239.